Bicycle chalk drawing concept?

Contrail is a tool for developing bicycle communities. As you ride, contrail leaves a faint chalk line behind your bike. The goal is to encourage a new cycle of biking participation by allowing the biking community to leave a unique mark on the road and to reclaim this crucial shared space.

Theory

The old cycle: More cars on the road --> more percieved danger for bikers -->fewer bikers on road --> even more cars on the road.
The new cycle: A few bicyclists ride with contrail a couple times per week -->faint lines on the road inspire curiosity and remind bikers where it's safe to ride --> new bikers are encouraged to ride and use contrail --> contrail lines get brighter as community grows.

refferer:
http://gelardi.com
http://www.doobybrain.com
http://www.design21sdn.com
http://bikehacks.com

5 comments:

genial said...

om ini manual atau atau digitalized buatnya??? mantep om...
sekalian saya mo tanya nih... tau mslh pancing film di dunia bordir gk om??? klu emang tau... tulung kabarin yah... makasih :)

rillys said...

genial,
tau mslh pancing film di dunia bordir gk om??? klu emang tau... tulung kabarin yah... makasih :)

soalan tu saya kurang faham....maaf genial....boleh jelaskan semula...?
Saya akan cuba bantu...

Neng Rara said...

ass.wrwb
Iiih keren nee..
wuih..sampe ga bs comment
wassalam

luqs_ said...

salam en rillys

tgk posting ni teringat sy time study dulu2 industrial design.
Hari2 wat sketch 10 keping seme kena reject ngan lect.. hehehe..

rillys said...

*Ning Rara
kok bisa bagitu dong?

*luqs
huhuhu...menarik pengalaman tu...so macamana sekarang?still wat design lagi kee?